Is Your Organization Ready for Grant Writing?

Non-profit consultant and expert grant writer Derek Link addresses two of the most common objections to grant writing:

I’ve heard time and again from organization leaders and Board members either that; 1) “We don’t write grants because they are too much work;” or 2) the ever present stand-by, “The problem with writing grants is that the funds go away.”

If you’re saying these things, I suggest to you that #1 is half true; implementing grants is work, but whether a grant is too much work depends on what you are applying for. Argument #2 is simply shortsighted.

Let me dispel these arguments one at a time. The “grants are too much work” argument mostly relates to whether or not the grant appropriately fits the mission of the organization. I’d agree with this argument if an agency was only going after a grant to expand their budget and the activities fell far outside their mission. On the other hand, if an agency with existing funds could serve 100 senior citizens with hot meals; but given grant funding could expand and take everyone on their waiting list up to 150, would this be considered too much work, or just part of what the agency’s mission is all about?

The premise of the second argument, “grants go away,” is almost always true, but it is an invalid reason not to apply for the money. Why wouldn’t an agency like the one in my prior example take a three year grant to feed 50 seniors, even knowing that the money was going to end? Would the temporary nature of the grant be a good argument not to provide the hot meals for the 50 people? Or is not applying simply easier than making cuts at the end of the funding? A lot of good could be done in those three years; and during that time, a case could be built for finding the money elsewhere by demonstrating the need for the services and the efficacy of the agency delivering them.

The best reason for not grant writing is because it is outside the mission of your organization. Don’t be scared away by the expansion in services a grant will provide and don’t be deterred because at the end of the grant funding you may well have to cut your grant budget and maybe even reduce your staff. Grants do a lot of good for a lot of people, even it’s only a temporary infusion of grant funding. Yes, sometimes there are grant regulations to follow and special grant records to keep, but in the end, if grant writing supports your mission, your arguments against applying for grants should be carefully evaluated.

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If your organization is ready to write some grants, consider participating in an online seminar or taking an online grant writing course through the Online Learning Center.

Check out the other grant writing resources at grantgoddess.com!

The Detail Dilemma of Grant Writing

There are many things that make grant writing a challenging endeavor.  One of those things is something I call the "detail dilemma." Knowing how much detail to include about your need, your project design, your activities and your evaluation is not always obvious.  In fact, it is one of the things that new grant writers struggle with most.

On the one hand, you need to provide enough detail to make your plans perfectly clear to the readers and to thoroughly address the scoring criteria.  On the other hand, you usually also have a page limit pressing against you and keeping you from providing as much detail as you might like to include.

It makes it worse when the guidance from the funding source is nebulous.  I participated in a webinar this morning during which a funder was providing guidance for a grant due next week.  This one has no page limitation for the narrative (a very rare situation), and lots of terms like "describe thoroughly" and "provide detail about" in the RFP.  When asked for some guidance, the funder's representative simply replied, "Well, don't write too much, and be succinct, but you need to describe your plan thoroughly and provide enough detail so the readers will feel comfortable about how you addressed the scoring criteria."

Leave it to the government to provide a non-answer to a perfectly legitimate question. Sometimes you just want to yell, "Can't you give me a straight answer?"

So, what do you do?

Here's the advice I give to others (and the advice I try to follow myself):

1. Assume that your reader knows nothing about your organization and what you do.  You need to provide enough detail for someone who knows nothing about you to understand a) who you are, b) what you are planning to do, and c) how you plan to do it.
2. Provide more detail in sections that will gain you higher points. Remember, it's a numbers game.  It's a subjective numbers game, but a numbers game nonetheless.
3. Provide more detail in the first several pages, regardless of how many points are allocated for the first section.  The first few pages that the readers see set the tone for their attitude for your whole proposal.  You need to start off strong sounding competent and like you have thought it all through.
4. If you have no page limitation, or if you have more room left than you have already used, ask yourself, "What additional details I can provide that would help the readers select this project over another?"  Then add to your narrative accordingly.
5. Read through your proposal to make sure it is focused on the scoring criteria.  Sometimes, writers fill their proposals with information they think is interesting, but that has little to do with what the funder wants to know.  I call this extra stuff "grant noise". Keep the grant noise to a minimum.  Focus on what the funder is asking and choose a simple project design. Sometimes pulling out all the "noise" helps you see where you need to add detail.
6. Give your proposal to someone who has not been involved in the development of the project, and ask their opinion.  If there is anything that they think is unclear, add more detail to clarify the point.  This is definitely a time to "check your ego at the door."  Even if you think you said it clearly, if your friendly reader needed more explanation, the funder's readers probably will,  too.

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Want more grant writing tips?  Try 101 Tips for Aspiring Grant Writers and consider taking an online grant writing seminar or course through the Online Learning Center.

Grant Writing is like the World Cup

Non-profit consultant and expert grant writer, Derek Link, shares his ideas about how grant writing is like World Cup soccer. His opinions about soccer are not shared by everyone here at Creative Resources & Research, but his grant writing thoughts are pretty much spot on.

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I  never played organized soccer; which assumes that it is organized, which I cannot attest to by watching. I just don’t get it most of the time. I don’t understand why there isn’t more scoring, and why most shots aren’t even close to going in the net. I don’t understand heading or why they aren’t forced to wear helmets to do that. It gives me a headache just watching a header.

And then there are the guys lolling on the ground after getting tripped, which I must say that to anyone who put on a football uniform (American Football), or who played competitive basketball, or who ran through the catcher at home plate, grimacing like death is approaching on the ground while clutching body parts really looks a tad wimpy. I’d much rather see an Inspector Clouseau rebound after a good tumble onto the soft grass with a crisply delivered, “Of course I am all right”.

But, since I never played soccer, I can only compare it to what I know, grant writing.

The Warm-Up – I see the players jogging around, bouncing on their toes, swinging their legs from side-to-side. I do similar things to prepare for grant writing, I begin by making coffee, organizing my materials, reading a grant sample, booting the computer up, putting out the cat, etc.

First Half – It starts a little slowly with the sides testing each other - a little rough sometimes as the defenders try to establish themselves as tough guys (they usually aren’t the ones rolling around the lawn, they’re the ones who cause other guys to).

It’s the same with grant writing. I read the rfp, make a grant outline, organize my data, skirmish with my client about getting me more data, find some research - sort of testing the boundaries of what I know and what I need to learn fast.

Half Time – Now I haven’t seen a locker room scene with the soccer coach making great “Knute Rockne” speeches to the soccer players. My guess is that it doesn’t happen like it does in American Football with the coach exhorting the players to greater levels of courage and violence. It’s probably more like an English Tea, with round café-style tables and cups with saucers and a gentle discussion about strategy and stiff upper lips while white-gloved masseuses give nice shoulder rubs.

So I treat grant writing half time the same way. I make more coffee, maybe have a snack, read about massage chairs in the Hammacher Schlemmer catalog, or eat lunch if the time of day is right. Sometimes, I will do a small household chore like take out the trash, or pick vegetables in the garden.

Second Half – Now the guys on both teams are getting tired and they’ve already had their high tea so there’s really nothing to look forward to. They tend to complain more to the referees in the second half. They also tend to lay down on the turf more curled and grasping shins hoping to get a penalty or a rest.

Grant writing is the same. By the second half, you’re tired and cranky and you’d rather lay down on the floor of the study than continue but there’s no referee to stop time so there’s nothing left to do but slog it out and finish. There are times when I’d really like to see a red card and get kicked right out of a grant, but there’s little hope of that happening.

Now that I’ve written this, I can see that the World Cup isn’t really that much like grant writing at all. But you do kick the narrative around until you’re exhausted with it, and the game is over. When the deadline finally comes, the referee blows the whistle and the game is over then there’s nothing more you can do about the result of all your work; you just hope it was good enough to put the ball in the net.

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Now is a great time to register for an online grant writing seminar or course through our Online Learning Center.  Learn grant writing when it's convenient for you.

The Value of a Good Grant Outline

Dr. Beaubien was my ninth grade English teacher, a stern woman with a love of language she managed to inspire in some of us; that, in spite of her inflexible, homework-laden methods.

Dr. Beaubien also placed a lot of faith in what she called the I-form method of writing essays. At the top of the “I” was an intro paragraph followed by three topic paragraphs followed by a closing paragraph. Nice, neat, and organized is how Dr. Beaubien liked her classroom and that’s how she liked our essays.

It’s quite possible that Dr. Beaubien is the person responsible for making me a grant writer. I learned early on the importance of a good outline for writing. Grants lend themselves well to developing an outline; although regretfully, I’ve never come across a five paragraph grant narrative.

The first thing I do when writing a grant is to make an outline of the narrative and add comments and key terms I want to use in the writing. I gather this from a close inspection of the request for application (rfa).

Outlines are a good idea for these reasons:

1. A grant outline ensures that you follow the rfa or rfp guidelines.
2. A grant outline helps you sort out your thinking about what you need to gather to write the grant.
3. A grant outline ensures that you see the big picture so that your narrative all ties together neatly in the end.

Dr. Beaubien had it right, organize your writing. It takes some time and effort to create a grant outline, but there are places online where Creative Resources publishes Grant Outlines for writers to use like http://grantoutline.com/. Whether you decide to create your own or buy one created by our expert writers, a grant outline is a great tool in successful grant writing.

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For a limited time, to celebrate the launch of http://grantoutline.com/, you can get an outline for the current Full Service Community Schools grant competition (complete with expert tips and suggestions) for just $2.99!
Would you like to read some samples of successful grant proposals?  Visit http://grantsample.com/

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This post was written by non-profit consultant and expert grant writer, Derek Link.

Grant Research Includes Reading a Grant Sample

“Nothing succeeds like success” is an old proverb, but it applies well to grant writing today. Grant writers who want to be successful know what is wanted by the grant maker and one great way to do that is to read a grant sample of proposals that were successful in previous competitions.

Now you might be saying to yourself “Whoa! You’re talking about plagiarism," and I’ll say y’all are wrong about that. I’m talking about reading for the purpose of research only, certainly NEVER copying or creating derivative works.

Reading a grant sample is no different than serving as a reader on a grant scoring team. You learn a lot about how to write a successful grant proposal by reading the work of other successful grant writers.

Here are some of the key things you should look for when you are reading a grant sample.

1. Program structure including who is served, what kind of services, how much service was deemed acceptable, etc.
2. What kind of organization got the money, public, private, non-profit?
3. Who was the target audience? Is there a preference for a certain demographic, geographic area, or municipal size?
4. What is in the budget? What will the funder actually pay for and what are the relative amounts in terms of budget categories?

Of course there is a lot more to look for including use of language, use of graphics, and use of charts and tables. Remember that successful proposals were those that the readers liked and recommended for funding. That’s the group you want to be in the next round of funding!

Creative Resources and Research offers grant samples that our staff has collected for various competitions at http://grantsample.com/. We also offer some of our own successful proposals there (with identifying information about the client agency redacted).

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Also check out http://grantoutline.com/!